{"id":30651,"date":"2024-10-23T15:15:29","date_gmt":"2024-10-23T13:15:29","guid":{"rendered":"https:\/\/www.nzzone.ch\/roadshow-2024-25-private-asset-management-survey\/"},"modified":"2024-10-23T17:23:36","modified_gmt":"2024-10-23T15:23:36","slug":"roadshow-2024-25-private-asset-management-survey","status":"publish","type":"page","link":"https:\/\/www.nzzone.ch\/en\/roadshow-2024-25-private-asset-management-survey\/","title":{"rendered":"Roadshow 2024-25 \/ Private asset management survey"},"content":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1728394896564{background-color: #000000 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_raw_html]PGRpdiBjbGFzcz0iY29udGFpbmVyLXN0YXJzIj48ZGl2IGNsYXNzPSJzdGFycyI+PC9kaXY+PGRpdiBjbGFzcz0ic3RhcnMyIj48L2Rpdj48ZGl2IGNsYXNzPSJzdGFyczMiPjwvZGl2PjwvZGl2Pg==[\/vc_raw_html][vc_empty_space height=”50px”][vc_raw_html]PHZpZGVvIHdpZHRoPSIxMDAlIiBoZWlnaHQ9IjU5MHB4IiBjb250cm9scyBsb29wIGF1dG9wbGF5IG11dGVkIHN0eWxlPSJwb3NpdGlvbjpyZWxhdGl2ZTsiPg0KICAgICAgPHNvdXJjZSBzcmM9Imh0dHBzOi8vd3d3Lm56em9uZS5jaC93cC1jb250ZW50L3VwbG9hZHMvMjAyNC8xMC9WZXJtb2VnZW5zdmVyd2FsdHVuZy1IZWFkZXItc3cubXA0IiB0eXBlPXZpZGVvL21wND4NCjwvdmlkZW8+[\/vc_raw_html][vc_empty_space height=”50px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner width=”1\/5″][\/vc_column_inner][vc_column_inner width=”4\/5″][vc_custom_heading text=”Survey” font_container=”tag:p|font_size:14|text_align:left|color:%23a36552″ use_theme_fonts=”yes”][vc_separator color=”custom” align=”align_left” border_width=”2″ el_width=”10″ accent_color=”#a36552″][vc_empty_space][\/vc_column_inner][\/vc_row_inner][vc_column_text]<\/p>\n

Private asset management survey<\/h2>\n

[\/vc_column_text][vc_column_text]Specially commissioned survey dedicated to an in-depth analysis of how private asset management companies are perceived in terms of awareness, image and preferred advertising channels.<\/p>\n

The most important findings at a glance:<\/strong>[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/3″][vc_single_image image=”30213″ img_size=”100×100″ alignment=”center”][vc_column_text]<\/p>\n

Regular NZZ readers are much more familiar with the subject of \u00abprivate wealth management\u00bb than non-regular readers.<\/b><\/span><\/p>\n

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Regular NZZ readers pay more attention to advertisements, and are best addressed by newspaper advertising.<\/b><\/span><\/p>\n

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Regular readers rate advertisements significantly more positively across all the factors analysed.<\/span><\/strong><\/p>\n

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