{"id":1513,"date":"2018-03-16T19:35:32","date_gmt":"2018-03-16T18:35:32","guid":{"rendered":"https:\/\/www.nzzone.ch\/customer-survey-2018\/"},"modified":"2022-03-09T13:46:54","modified_gmt":"2022-03-09T12:46:54","slug":"customer-survey","status":"publish","type":"post","link":"https:\/\/www.nzzone.ch\/en\/customer-survey\/","title":{"rendered":"Customer survey"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1613550599941{background-image: url(https:\/\/www.nzzone.ch\/wp-content\/uploads\/2021\/01\/bitmap.jpg?id=28) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_empty_space height=&#8221;100px&#8221;][vc_empty_space height=&#8221;100px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<h1>Customer survey 2018<\/h1>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p><strong>Results of the June 2018 customer survey<\/strong><\/p>\n<\/div>\n<\/div>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>85% of the respondents booked our titles in the last 12 months: 95% print, 47% online, 11% NZZ Content Solutions and 2% other segments.<\/p>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][vc_single_image image=&#8221;1195&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/5&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; el_width=&#8221;10&#8243; accent_color=&#8221;#a36552&#8243;][vc_column_text]<\/p>\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<p>Our services and products continue to be regarded as professional, high-value and high-quality.<\/p>\n<p>Our publications are predominantly booked due to their high target group affinity and ability to reach national target groups. Compared with the competition, we are even rated better than the rest in terms of \u00aboverall impression\/image\u00bb.<\/p>\n<p>Respondents rate our newsletters and sales materials as \u00abgood\u00bb. The performance of our sales teams and internal services was rated \u00abgood\u00bb to \u00abvery good\u00bb. Positive values such as friendliness, professional competence and speed of response stand out above all. Our events are generally rated \u00abvery good\u00bb. The relaunch of our website is perceived as \u00abgood\u00bb to \u00abvery good\u00bb depending on the section\/topic; the website is considered to be clear and informative.<\/p>\n<p>As marketers, we also enjoy very pleasing levels of referrals. We are especially delighted with the increase in the NPS, which surged 25 points year-on-year (from -14 in 2017 to +11 in 2018), meaning that we have significantly more supporters than critics.<\/p>\n<p>Your generous feedback encourages us to continue with our efforts to provide our customers with excellent service in the future.<\/p>\n<p>However, the customer survey also showed that we can continue to improve in the areas of \u00abvalue for money\u00bb and \u00abcross-media services\u00bb. We aim to achieve this by creating clear added value with new business areas and corresponding innovative\/customer-oriented offerings to further enhance our appeal.<\/p>\n<p>Whenever you have a concern, praise or criticism, you are always welcome to contact us. We are grateful for suggestions of all kinds.<\/p>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"templatera_shortcode\"><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1614935593480 vc_row-has-fill\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-1\/5\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_empty_space\"   style=\"height: 32px\"><span class=\"vc_empty_space_inner\"><\/span><\/div>\n\t<div class=\"wpb_text_column wpb_content_element \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3>Newsletter registration<\/h3>\n<p>With the NZZone newsletter we regularly inform you about our activities and news.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<style>.vc_btn3-style-gradient-custom.vc_btn-gradient-btn-69f9e7e073e07:hover{color: #ffffff;background-color: #a36552;border: none;background-position: 100% 0;}<\/style><style>.vc_btn3-style-gradient-custom.vc_btn-gradient-btn-69f9e7e073e07{color: #ffffff;border: none;background-color: #a36552;background-image: -webkit-linear-gradient(left, #a36552 0%, #a36552 50%,#a36552 100%);background-image: linear-gradient(to right, #a36552 0%, #a36552 50%,#a36552 100%);-webkit-transition: all .2s ease-in-out;transition: all .2s ease-in-out;background-size: 200% 100%;}<\/style><div class=\"vc_btn3-container vc_btn3-inline\" ><a data-vc-gradient-1=\"#a36552\" data-vc-gradient-2=\"#a36552\" class=\"vc_general vc_btn3 vc_btn3-size-sm vc_btn3-shape-round vc_btn3-style-gradient-custom vc_btn3-icon-right vc_btn-gradient-btn-69f9e7e073e07\" href=\"\/en\/newsletter\/\" title=\"Newsletter\" target=\"_blank\" rel=\"nofollow\">To the registration <i class=\"vc_btn3-icon fas fa-angle-right\"><\/i><\/a><\/div><div class=\"vc_empty_space\"   style=\"height: 32px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-3\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>85% of the respondents booked our titles in the last 12 months: 95% print, 47% online, 11% NZZ Content Solutions and 2% other segments.<\/p>\n","protected":false},"author":9,"featured_media":5029,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[18],"tags":[],"class_list":["post-1513","post","type-post","status-publish","format-standard","hentry","category-studies-222"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Results of the 2018 customer survey \u2013 NZZone<\/title>\n<meta name=\"description\" content=\"According to the survey, our products are professional and top-quality. 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