{"id":32411,"date":"2025-01-31T11:30:41","date_gmt":"2025-01-31T10:30:41","guid":{"rendered":"https:\/\/www.nzzone.ch\/the-fake-cover-as-an-attention-grabber\/"},"modified":"2025-01-31T11:31:26","modified_gmt":"2025-01-31T10:31:26","slug":"the-fake-cover-as-an-attention-grabber","status":"publish","type":"post","link":"https:\/\/www.nzzone.ch\/en\/the-fake-cover-as-an-attention-grabber\/","title":{"rendered":"The fake cover as an attention-grabber"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1637848435695{background-image: url(https:\/\/www.nzzone.ch\/wp-content\/uploads\/2021\/01\/bitmap.jpg?id=28) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][vc_empty_space height=&#8221;100px&#8221;][vc_empty_space height=&#8221;100px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;11\/12&#8243;][vc_column_text]<\/p>\n<h1>The Fake Cover as an attention-grabber<\/h1>\n<p>[\/vc_column_text][vc_column_text]An ad format that stands out: Maximum visibility, exclusive presence, and nationally implementable.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/12&#8243;][\/vc_column][\/vc_row][vc_row][vc_column][vc_row_inner][vc_column_inner][vc_column_text]<strong>National implementation by Porsche<\/strong>[\/vc_column_text][vc_single_image image=&#8221;32350&#8243; img_size=&#8221;full&#8221;][vc_empty_space][vc_column_text]<strong>Executions by BMW and Oris in the Neue Z\u00fcrcher Zeitung<\/strong>[\/vc_column_text][vc_single_image image=&#8221;32366&#8243; img_size=&#8221;full&#8221;][vc_empty_space][vc_column_text]<strong>Executions by Dior and Chanel in Le Temps<\/strong>[\/vc_column_text][vc_single_image image=&#8221;32363&#8243; img_size=&#8221;full&#8221;][vc_empty_space][vc_column_text]<strong>Executions by Vacheron Constantin and Tag Heuer in the Neue Z\u00fcrcher Zeitung and Le Temps<\/strong>[\/vc_column_text][vc_single_image image=&#8221;32360&#8243; img_size=&#8221;full&#8221;][vc_empty_space][vc_column_text]<strong>Executions by Cartier in our lifestyle magazines<\/strong><\/p>\n<p>[\/vc_column_text][vc_single_image image=&#8221;32369&#8243; img_size=&#8221;full&#8221;][vc_empty_space][vc_column_text]Want maximum attention for your brand too? Our <a href=\"https:\/\/www.nzzone.ch\/en\/company\/team\/#sales\" target=\"_blank\" rel=\"noopener\">sales team<\/a> is happy to assist.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"templatera_shortcode\"><div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1614935593480 vc_row-has-fill\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-1\/5\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_empty_space\"   style=\"height: 32px\"><span class=\"vc_empty_space_inner\"><\/span><\/div>\n\t<div class=\"wpb_text_column wpb_content_element \" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h3>Newsletter registration<\/h3>\n<p>With the NZZone newsletter we regularly inform you about our activities and news.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<style>.vc_btn3-style-gradient-custom.vc_btn-gradient-btn-6a0484249746e:hover{color: #ffffff;background-color: #a36552;border: none;background-position: 100% 0;}<\/style><style>.vc_btn3-style-gradient-custom.vc_btn-gradient-btn-6a0484249746e{color: #ffffff;border: none;background-color: #a36552;background-image: -webkit-linear-gradient(left, #a36552 0%, #a36552 50%,#a36552 100%);background-image: linear-gradient(to right, #a36552 0%, #a36552 50%,#a36552 100%);-webkit-transition: all .2s ease-in-out;transition: all .2s ease-in-out;background-size: 200% 100%;}<\/style><div class=\"vc_btn3-container vc_btn3-inline\" ><a data-vc-gradient-1=\"#a36552\" data-vc-gradient-2=\"#a36552\" class=\"vc_general vc_btn3 vc_btn3-size-sm vc_btn3-shape-round vc_btn3-style-gradient-custom vc_btn3-icon-right vc_btn-gradient-btn-6a0484249746e\" href=\"\/en\/newsletter\/\" title=\"Newsletter\" target=\"_blank\" rel=\"nofollow\">To the registration <i class=\"vc_btn3-icon fas fa-angle-right\"><\/i><\/a><\/div><div class=\"vc_empty_space\"   style=\"height: 32px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-3\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you looking for an ad format that guarantees attention?<\/p>\n","protected":false},"author":9,"featured_media":32409,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[74],"tags":[],"class_list":["post-32411","post","type-post","status-publish","format-standard","hentry","category-blog-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The fake cover as an attention-grabber \u2013 NZZone<\/title>\n<meta name=\"description\" content=\"You need to see these executions! 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