Cover example
Cultural Highlights
Focus in the «NZZ am Sonntag», digitally extended on nzz.ch
Publication date
Sunday, 10 March 2024
Advertising deadline
Friday, 23 February 2024
Print material deadline
Monday, 4 March 2024
Journalistic concept
«Cultural Highlights» is creating anticipation among the readers of «NZZ am Sonntag»: In future, this new focus will be a showcase for the most exciting upcoming cultural events – from unmissable concerts and theatre performances to special art exhibitions at home and abroad, major events, sporting events and cultural city breaks.
With the aim of appealing to culture lovers and adventure seekers in equal measure, the focus opens doors to the most exciting locations and destinations and provides insights into the world of highlights that will shape the cultural calendar from 1 April 2024 to 31 March 2025. The NZZ Content Creation team is responsible for the curation and offers readers exclusive behind-the-scenes insights and valuable tips for unforgettable experiences.
Professionals will not be the only ones interviewed for the articles. Companies can reach for their keyboards – or ask someone to write an article for them. Focuses in the «NZZ am Sonntag» are not the work of the editorial staff but of our service-provider in the field of journalistic storytelling: NZZ Content Creation.
Potential subjects:
- Cultural insights – Highlights of the upcoming cultural calendar – from world-class performances to local insider tips.
- Art and spectacle – A preview of the most important stage events and performances not to be missed.
- Major events in focus – A guide to the most important sporting and major events of the coming twelve months.
- Destination culture – Recommendations and reports on cities characterised by their cultural offerings.
- Interactive experiences – Performances and events that involve the audience and make them part of the action.
- Behind the scenes – Portraits of organisers and artists who make such cultural highlights possible in the first place.
Subject to change
Classic advertisement
Price bw/coloured
«NZZ am Sonntag»
Type area
«NZZ am Sonntag»
1/1 page
CHF 24 100
291 × 440 mm
1/2 page landscape, next to text
CHF 20 700
291 × 218 mm
1/3 page landscape, next to text
CHF 14 900
291 × 144 mm
Advertisements: classic advertisement using print material produced by the customer; without digital extension (prices on request)
Digitally extended
Price bw/coloured
«NZZ am Sonntag»
Text volume
1/1 page
CHF 24 100
+CHF 2 000 production
max. 6 000 characters
1/2 page landscape, next to text
CHF 20 700
+CHF 1 000 production
max. 3 000 characters
Guest article I: Content supplied; edited and laid out by NZZ Content Creation; inc. proof-reading but exc. image material; the article will also appear in the dossier on nzz.ch.
Frais de traduction 1/1 page CHF 1 500 ou 1/2 page CHF 800.
Digitally extended
Price bw/coloured
«NZZ am Sonntag»
Text volume
1/1 page
CHF 24 100
+CHF 4 000 production
max. 6 000 characters
1/2 page landscape, next to text
CHF 20 700
+CHF 2 000 production
max. 3 000 characters
Guest article II: Content researched and written on behalf of the customer by NZZ Content Creation; inc. proof-reading but exc. image material; the article will also appear in the dossier on nzz.ch.
Frais de traduction 1/1 page CHF 1 500 ou 1/2 page CHF 800.
Article placed in the newsletter «Feuilleton»
Published MO-SA and can be booked on a weekly basis (46 548+ recipients)
CHF 3 500
Article-boost via Native Ad (3 000+ engagements)
CHF 5 000
All rates gross, exc. 8.1% VAT
Contact
NZZone
Our Key Account Manager will be happy to assist you.
Andrew Schuster
International Sales Manager
+41 44 258 12 63
andrew.schuster@nzzone.ch
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