Weekly NZZ TV documentary as a platform for sponsors

«NZZ Format» is a watchable version of the «Neue Zürcher Zeitung» available every week on SRF, SRF Info and 3sat as well as on nzz.ch/video/format. Advertisers can reach a total of around 412 000 gross contacts per broadcast by running spots.

«NZZ Format» stands for outstanding documentary journalism – in-depth, independent and inquisitive. Produced by the Neue Zürcher Zeitung for SRF, «NZZ Format» explores a relevant question of our time every week. Close to the people, yet with a global perspective. A quality that has been recognised with the Swiss Press Award and the Georg von Holtzbrinck Prize. The series is broadcast weekly on SRF 1, SRF Info and 3sat, and is available for streaming on YouTube, Play SRF and nzz.ch. In this way, «NZZ Format» reaches a broad, quality-conscious audience across the German-speaking world. For more than 25 years, «NZZ Format» has stood for journalism that moves, inspires and provides context. As a sponsor, you become part of this commitment to quality and position your brand in an environment defined by reliability, credibility and excellence.

Each episode reaches around 412 000 gross contacts, helping to ensure long-term visibility for your brand.

The sponsorship integration takes place in the form of short clips – at the beginning, twice during and at the end of each episode – as well as twice in the programme trailer.