Neue Zürcher Zeitung

Since 1780, «Neue Zürcher Zeitung» has been a watchword for well-founded, precise and detailed reporting on world and national events. NZZ is the right environment for intelligent advertising.

NZZ am Sonntag

"NZZ am Sonntag" is directed at a demanding public which does not want do without in-depth journalism even at the week-end. Its supplements and magazines are also suitable for advertising.
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NZZ Folio

"NZZ Folio" is a bi-monthly supplement in "Neue Zürcher Zeitung". Each issue of the magazine focuses on a specific theme, which is complemented by columns and sections.
nzz-am-sonntag-magazin-cover

NZZ am Sonntag Magazin

«NZZ am Sonntag Magazin» contributes a touch of curiosity and delight in everyday life to the rest of the week - in an opulent, emotional, dynamic and personal way. Paired with appealing advertising.
nzz-z-magazin-cover

Z

The lifestyle supplement of «Neuen Zürcher Zeitung» and «NZZ am Sonntag» portrays luxury in all its facets and forms. Anyone with substance and style to offer in large format advertises in «Z».
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NZZ Residence

«NZZ Residence» focuses on high-quality real estate, exceptional architecture and lifestyle in a private residential environment. The magazine is a regular feature of «NZZ am Sonntag» four times a year.
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Bücher am Sonntag

«Bücher am Sonntag» is a must-have for literature aficionados and a popular add-on for all readers of «NZZ am Sonntag». Advertising in this supplement reaches the intended target group.

NZZ Geschichte

The aim of «NZZ Geschichte» is to convey historical knowledge to a broad audience in a stimulating way. The magazine is an ideal vehicle for advertisers who focus on tradition and modernity.

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Neue Zürcher Zeitung

Neue Zürcher Zeitung Swiss edition

Mediadaten

Total sold circulation (print)
67 458
copies

Subscribers
27 127
E-Paper

Readership figures incl. E-Paper
213 000
people

Standard formats

Format Placement Type area Price
2/1 pages Intro panorama page 2 + 3 612 x 440 CHF 48 900
2/1 pages best possible 612 x 440 CHF 39 100
1/1 page best possible 291 x 440 CHF 19 500
1/1 page 1st ad page 291 x 440 CHF 21 500
1/1 page Rechte Seite 291 x 440 CHF 24 400
1/2 page, landscape best possible 291 x 218 CHF 11 700
1/4 page, landscape best possible 291 x 108 CHF 6 100
1/4 page, portrait best possible 143 x 218 CHF 6 100

Individual formats

Section Millimetre rate Comments
Recommendations CHF 5.60 (1 and 9-column advertisements not possible
Real estate advertisements Weekend CHF 6.00 Published on Saturday and Sunday
Real estate CHF 3.99 Published Tuesday, Thursday
Obituaries/Acknowledgements CHF 3.99 5-column and 10-column
Market place CHF 3.99 Published Tuesday, Thursday, Saturday
NZZ JOBS CHF 6.70 Published on Saturday and Sunday

Pre-printed inserts

Weight Mon-Fri Sat
Neue Zürcher Zeitung Swiss edition Circulation 72 000 ex 82 000 ex
up to 25 g CHF 27 000 CHF 30 000
26-50 g CHF 34 200 CHF 38 200
51-75 g CHF 41 600 CHF 46 800
76-100 g CHF 46 300 CHF 52 600
101-150 g CHF 50 900 CHF 57 200
Neue Zürcher Zeitung Split circulation: Zurich and the region Circulation 38 000 ex 41 000 ex
up to 25 g CHF 13 700 CHF 14 200
26-50 g CHF 16 600 CHF 17 600
51-75 g CHF 19 500 CHF 20 500
76-100 g CHF 22 500 CHF 23 500
101-150 g CHF 24 400 CHF 25 400
Neue Zürcher Zeitung Split circulation: City of Zurich Circulation 18 000 ex 20 000 ex
up to 25 g CHF 6 000 CHF 6 500
26-50 g CHF 7 500 CHF 8 500
51-75 g CHF 9 000 CHF 10 000
76-100 g CHF 10 000 CHF 11 000
101-150 g CHF 11 000 CHF 12 000

Sticker

Mon-Fri Sat
Neue Zürcher Zeitung Swiss edition Circulation 72 000 ex 82 000 ex
Advertising value CHF 24 375 CHF 26 875
Material value* CHF 3 532.10 CHF 3 830.30
Total Sticker CHF 27 907.10 CHF 30 705.30
Neue Zürcher Zeitung Split circulation: Zurich and the region Circulation 38 000 ex 41 000 ex
Advertising value CHF 11 700 CHF 12 250
Material value* CHF 2 267.70 CHF 2 430.15
Total Sticker CHF 13 967.70 CHF 14 680.15
Neue Zürcher Zeitung Split circulation: City of Zurich Circulation 18 000 ex 20 000 ex
Advertising value CHF 5 021 CHF 5 625
Material value* CHF 1 454.70 CHF 1 593
Total Sticker CHF 6 475.70 CHF 7 218
*Material value (production and technical costs) are not eligible for discount.

Neue Zürcher Zeitung Full edition (incl. next-to-text)

Mediadaten

Total sold circulation (print)
67 458
copies

Subscribers
27 127
E-paper

Readership figures incl. E-Paper
213 000
people

Standard formats

Format Placement Type area Price
2/1 pages Intro panorama page 2+3 612 x 440 CHF 67 800
2/1 pages best possible 612 x 440 CHF 54 200
2/2 pages next-to-text 612 x 218 CHF 34 100
2/4 pages next-to-text 612 x 108 CHF 20 500
1/1 page best possible 291 x 440 CHF 27 100
1/1 page 1st ad page 291 x 440 CHF 29 800
1/2 page, landscape best possible 291 x 218 CHF 16 200
1/2 page, landscape next-to-text 291 x 218 CHF 17 000
1/2 page, landscape next-to-text, page 2 291 x 218 CHF 17 900
1/4 page, landscape best possible 291 x 108 CHF 8 400
1/4 page, landscape next-to-text 291 x 108 CHF 10 200
1/4 page, landscape next-to-text, page 2 291 x 108 CHF 10 800
1/4 page, portrait best possible 143 x 218 CHF 8 400
1/3 page, landscape next-to-text 291 x 144 CHF 12 100
1/8 page, landscape next-to-text 291 x 53 CHF 4 900
Ads Mini next-to-text 54 x 100 CHF 3 100
Ads Midi next-to-text 113 x 100 CHF 7 000

Special formats

Format Placement Type area Price
Centre panorama I best possible 257 x 218 CHF 28 600
Centre panorama II best possible 375 x 268 CHF 41 200
Monolith I best possible 54 x 409 CHF 14 500
Monolith I 1st section, page 2 54 x 409 CHF 15 200
Monolith II 1st section 113 x 409 CHF 26 700
Junior page best possible 172 x 236 CHF 18 700
Junior page 1st section, page 2 172 x 236 CHF 19 700
Junior page maxi best possible 231 x 318 CHF 20 900
Field front 54 x 76 CHF 4 400
Field front 113 x 76 CHF 8 800
Field front 172 x 76 CHF 13 200
Bottom horizontal banner, front page front 291 x 60 CHF 16 800

Individual formats

Section Millimetre rate Comments
Recommendations CHF 7.50 1 and 9-column advertisements not possible
Ad CHF 38.40 1 to 3-column
Next-to-text CHF 9.30 10-spaltig, mind. Höhe 60mm
Obituaries/Acknowledgements CHF 5.27 5 and 10-column
Real estate advertisements Weekend CHF 6.60 Published on Saturday and Sunday
Real estate CHF 5.27 Published Tuesday, Thursday,
Market place CHF 5.27 Published Tuesday, Thursday, Saturday
NZZ JOBS CHF 7.30 Published on Saturday and Sunday
NZZ JOBS (Job applications) CHF 4.40 Published on Saturday and Sunday

Supplements

Topics Special/publisher‘s supplement Publication Anzeigenschluss Print material deadline
Financial Year 2022 Publisher's supplement 28.1.2022
Paying less tax Publisher‘s supplement 11.3.2022
the market I Publisher‘s supplement 18.3.2022
KMU today I Publisher‘s supplement 8.4.2022
Education I Special supplement 8.6.2022 25.5.2022 1.6.2022
Sustainability I Special supplement 11.6.2022 25.5.2022 3.6.2022
Art Basel Special supplement 13.6.2022 30.5.2022 6.6.2022
the market II Publisher‘s supplement 17.6.2022 3.6.2022 10.6.2022
Sustainable investment I Publisher‘s supplement 24.6.2022 10.6.2022 17.6.2022
Lucerne Festival Special supplement 9.7.2022 24.6.2022 1.7.2022
KMU today II Publisher‘s supplement 2.9.2022 19.8.2022 26.8.2022
Asset Management Special supplement 9.9.2022 26.8.2022 2.9.2022
Sustainability II Special supplement 17.9.2022 2.9.2022 9.9.2022
the market III Publisher‘s supplement 23.9.2022 9.9.2022 16.9.2022
Watches & Jewellery Special supplement 30.9.2022 16.9.2022 23.9.2022
Art edition Special supplement 25.10.2022 11.10.2022 18.10.2022
Education II Special supplement 23.11.2022 9.11.2022 16.11.2022
the market IV Publisher‘s supplement 25.11.2022 11.11.2022 18.11.2022
Christmas in Zurich Publisher‘s supplement 26.11.2022 11.11.2022 18.11.2022
Sustainable investment II Publisher‘s supplement 2.12.2022 18.11.2022 25.11.2022

NZZ am Sonntag

NZZ am Sonntag

Mediadaten

Total sold circulation (print)
85 955
copies

Subscribers
20 678
E-paper

Readership figures incl. E-Paper
331 000
people

Standard formats

Format Placement Type area Price
2/1 pages intro panorama page 2+3 611 x 440 CHF 66 250
2/1 pages 1st section 611 x 440 CHF 53 000
2/1 pages best possible 611 x 440 CHF 48 200
2/2 pages best possible 611 x 218 CHF 41 500
2/4 pages best possible 611 x 108 CHF 24 900
1/1 page 1st section 291 x 440 CHF 26 500
1/1 page 2nd to 6th section 291 x 440 CHF 24 100
1/1 page right page 5 or 7 291 x 440 CHF 33 200
1/1 page page 3 291 x 440 CHF 39 800
1/2 page best possible 291 x 218 CHF 14 400
1/2 page next-to-text, 1st section 291 x 218 CHF 22 800
1/2 page next-to-text, 2nd to 6th section 291 x 218 CHF 20 700
1/3 page, landscape next-to-text, 1st section 291 x 144 CHF 16 400
1/3 page, landscape next-to-text, 2nd to 6th section 291 x 144 CHF 14 900
1/4 page, landscape best possible 291 x 108 CHF 7 500
1/4 page, landscape next-to-text, 1st section 291 x 108 CHF 13 700
1/4 page, landscape next-to-text, 2nd to 6th section 291 x 108 CHF 12 400
1/4 page, portrait best possible 143 x 218 CHF 7 500
1/8 page, landscape next-to-text, 1st section 291 x 53 CHF 6 600
1/8 page, landscape next-to-text, 2nd to 6th section 291 x 53 CHF 6 000
Promotional Ad Mini next-to-text, 1st section 45 x 80 CHF 3 500
Promotional Ad Mini next-to-text, 2nd to 6th section 45 x 80 CHF 3 200
Promotional Ad Midi next-to-text, 1st section 94 x 90 CHF 7 900
Promotional Ad Midi next-to-text, 2nd to 6th section 94 x 90 CHF 7 200
Promotional Ad Maxi next-to-text, 1st section 94 x 150 CHF 13 200
Promotional Ad Maxi next-to-text, 2nd to 6th section 94 x 150 CHF 12 000

Special formats

Format Placement Type area Price
Centre panorama I best possible 216 x 218 CHF 38 200
Centre panorama II best possible 314 x 268 CHF 45 300
Monolith I 1st section 45 x 406 CHF 15 800
Monolith I 2nd to 6th section 45 x 406 CHF 14 700
Monolith II 1st section 94 x 406 CHF 32 300
Monolith II 2nd to 6th section 94 x 406 CHF 29 300
Junior page Maxi 1st section 192 x 270 CHF 23 200
Junior page Maxi 2nd to 6th section 192 x 270 CHF 21 100
Junior page Mini 1st section 143 x 220 CHF 14 200
Junior page Mini 2nd to 6th section 143 x 220 CHF 13 000
Bottom horizontal banner, front page front 291 x 50 CHF 20 000
Front Field front 45 x 90 CHF 4 700
Front Field front 94 x 90 CHF 9 500
Front Field front 143 x 90 CHF 14 300
Fund of the week 3th section (economy) 429 x 440 CHF 12 050

Individual formats

Section Millimetre rate Comments
Recommendations CHF 7.10 2nd to 6th section,min. height 20mm
Ad CHF 44.20 1st section
Ad CHF 40.10 2nd to 6th section
Next-to-text CHF 12.60 1. Bund, min. height 60mm
Next-to-text CHF 11.40 2nd to 6th section, min. height 60mm
Market place CHF 4.26
Real estate Weekend CHF 6.00 Published Saturday and Sunday
NZZ JOBS CHF 6.70 Published Saturday and Sunday
NZZ JOBS (Job applications) CHF 4.00 Published Saturday and Sunday

Pre-printed inserts

Weight
NZZ am Sonntag Circulation 110 000 ex
up to 25 g CHF 50 000
26-50 g CHF 64 000
51-75 g CHF 71 000
76-100 g CHF 80 500
101-150 g CHF 88 000

Sticker

NZZ am Sonntag Circulation 110 000 ex
Advertising value CHF 33 125
Material value* CHF 4 626.50
Total Sticker CHF 37 751.50
*Material value (production and technical costs) are not eligible for discount.

Supplements

Topics Special/publisher‘s supplement Publication Anzeigenschluss Print material deadline
2050 Sustainability I Special bundle 13.2.2022
Travel I Publisher‘s supplement 6.3.2022
2050 Sustainability II Special bundle 20.3.2022
Ticino Special supplement 3.4.2022
Education I Special supplement 10.4.2022
Wine & indulgence I Special supplement 24.4.2022
The future of building I Publisher‘s supplement 1.5.2022
Medicine & Health I Special supplement 8.5.2022
Investments and pensions I Special supplement 15.5.2022
2050 Sustainability III Special bundle 22.5.2022
Travell II Publisher‘s supplement 29.5.2022 20.5.2022 23.5.2022
Festival da Jazz Special supplement 5.6.2022 20.5.2022 27.5.2022
2050 Sustainability IV Special bundle 17.7.2022 1.7.2022 8.7.2022
Travel III Publisher‘s supplement 28.8.2022 19.8.2022 22.8.2022
Investment products II Special supplement 18.9.2022 2.9.2022 9.9.2022
2050 Sustainability V Special bundle 18.9.2022 2.9.2022 9.9.2022
Education II Special supplement 25.9.2022 9.9.2022 16.9.2022
Wine & indulgence II Special supplement 2.10.2022 16.9.2022 23.9.2022
Real Estate & Living Special supplement 16.10.2022 30.9.2022 7.10.2022
Medicine & Health II Special supplement 6.11.2022 21.10.2022 28.10.2022
Investments and pensions II Special supplement 13.11.2022 28.10.2022 4.11.2022
2050 Sustainability VI Special bundle 20.11.2022 4.11.2022 11.11.2022
Travel IV Special supplement 27.11.2022 18.11.2022 21.11.2022

NZZ Folio

NZZ Folio

Mediadaten

Total sold circulation (print)
73 883
copies

Readership figures
292 000
people

Standard formats

Format Placement Type area (+3 mm bleed) Price
2/1 pages best possible 410 x 280 CHF 46 800
2/2 pages next-to-text 410 x 140 CHF 25 800
1/1 page best possible 205 x 280 CHF 23 400
1/2 page, landscape next-to-text 205 x 140 CHF 14 000
1/3 page, landscape next-to-text 205 x 95 CHF 11 100
1/3 page, portrait next-to-text 66 x 280 CHF 11 100
1/4 page, landscape next-to-text 205 x 70 CHF 8 500
1/4 page, portrait next-to-text 86 x 140 CHF 8 500

Special placements

Format Placement Type area (+3 mm bleed) Price
Panorama 2nd front cover and page 3 410 x 280 50 300
1/1 page 4th Inside front cover 205 x 280 29 400

Pre-printed inserts

Loose supplements Circulation 95 000 Ex
up to 50 g CHF 36 900
51-100 g CHF 41 500
Bound-in inserts
up to 25 g CHF 35 900
26-50 g CHF 37 100
Glued inserts (+1/1 page CHF 23 400) Card Booklet
up to 25 g CHF 20 700 CHF 24 600
26-50 g CHF 26 500
Sachet (+1/1 page CHF 23 400) CHF 31 600

Publication frequency

Thema Publication Anzeigenschluss Print material deadline
The future of the office 3.01.2022
Will you be my friend? 7.3.2022
Secondhand 2.5.2022
Diverse 4.7.2022 10.6.2022 17.6.2022
September Edition (tbd) 5.9.2022 12.8.2022 19.8.2022
November Edition (tbd) 7.11.2022 7.10.2022 14.10.2022

NZZ am Sonntag Magazin

NZZ am Sonntag Magazin

Mediadaten

Total sold circulation (print)
85 955
copies

Readership figures incl. E-Paper
331 000
people

Standard formats

Format Placement Bleed margin +3 mm bleed Price
2/1 pages best possible 412 x 277 CHF 31 300
1/1 page best possible 206 x 277 CHF 15 600
1/2 page, landscape best possible 206 x 137 CHF 9 300
1/3 page, landscape best possible 206 x 91 CHF 7 800
1/3 page, portrait best possible 68 x 277 CHF 7 800
1/4 page, landscape best possible 206 x 68 CHF 6 200
1/4 page, portrait best possible 100 x 137 CHF 6 200
Full Cover 2-sided CHF 53 700

Special placements

Format Placement Bleed margin +3 mm bleed Price
1/1 page 2nd Inside front cover 206 x 277 18 600
1/1 page Back cover 206 x 277 19 800
1/1 page Premium placement 1st third of magazine 206 x 277 19 800
Panorama 2nd front cover and page 3 412 x 277 34 400

Pre-printed inserts

Loose supplements Circulation 110 000 ex
up to 25 g CHF 40 900
26 to 50 g CHF 45 400
51 to 100 g CHF 49 900
Beihefter
up to 25 g CHF 39 100
26 to 50 g CHF 40 500
Glued inserts Glued inserts (+1/1 page CHF 15 600) Card Booklet
up to 25 g CHF 17 900 CHF 21 300
26 to 50 g CHF 23 000
Sachet Sachet (+1/1 page CHF 15 600) CHF 35 000

Publication frequency

Thema Publication Anzeigenschluss Print material deadline
Hotel-Rating 17.4.2022
Garden / Outdoor / Living 8.5.2022
Travel 12.6.2022 31.5.2022 3.6.2022
Stylish summer 10.7.2022 28.6.2022 1.7.2022
Summer break 24.7.2022 - 7.8.2022 (no editions) 10.7.2022 28.6.2022 1.7.2022
New Work 25.9.2022 13.9.2022 16.9.2022
Living 30.10.2022 18.10.2022 21.10.2022
Luxury 20.11.2022 8.11.2022 11.11.2022
Gifts 11.12.2022 29.11.2022 2.12.2022

Z

Z

Mediadaten

Total sold circulation (print)
200 000
copies

Readership figures incl. E-Paper
454 000
people

Standard formats

Format Placement Type area (+ 3 mm bleed) Price
2/1 pages best possible 556 x 400 CHF 62 500
2/2 pages best possible 556 x 196 CHF 36 800
2/3 pages best possible 556 x 134 CHF 28 000
1/1 page best possible 278 x 400 CHF 29 500
1/2 page, landscape best possible 278 x 196 CHF 18 400
1/2 page, portrait best possible 138 x 400 CHF 18 400
1/3 page, landscape best possible 278 x 134 CHF 14 000
1/3 page, portrait best possible 93 x 400 CHF 14 000
1/4 page, landscape best possible 278 x 95 CHF 9 500
1/4 page, portrait best possible 74 x 400 CHF 9 500
Center-Pano I best possible 119 x 176 CHF 27 600
Center-Pano II best possible 243 x 264 CHF 35 400
Full Cover 2-sided) CHF 148 500

Special placements

Format Placement Type area (+ 3 mm bleed) Price
Panorama 2nd front cover and page 3 556 x 400 74 300
Panorama pages 4 + 5 556 x 400 70 000
Panorama pages 6 + 7 556 x 400 65 600
1/1 page 4th Inside front cover 278 x 400 38 300
1/1 page next to Stuff and content 278 x 400 34 000
1/1 page next to sections at the front (1st half of supplement) 278 x 400 32 400

Pre-printed inserts

Bound-in inserts Circulation 200 000 Ex
up to 50 g CHF 74 900
Glued insert Glued insert (+1/1 page CHF 29 500) Card Booklet
CHF 34 700 CHF 41 100
Sachet Sachet (+1/1 page CHF 29 500) CHF 66 900

Publication frequency

Thema Publication Anzeigenschluss Print material deadline
Trends 12./13.2.2022
Springfashion 12./13.3.2022
Watches & jewellery 16./17.4.2022
Beauty 14./15.5.2022
Summer 11./12.6.2022 10.5.2022 17.5.2022
Autumn fashion 3./4.9.2022 2.8.2022 9.8.2022
Design 8./9.10.2022 6.9.2022 13.9.2022
Accessoires 5./6.11.2022 4.10.2022 11.10.2022
Gifts 3./4.12.2022 1.11.2022 8.11.2022

NZZ Residence

Residence

Mediadaten

Total sold circulation (print)
85 955
copies

Readership figures incl. E-Paper
331 000
people

Standard formats

Format Placement Bleed margin +3 mm bleed Price
2/1 pages best possible 440 x 299 CHF 31 200
2/3 pages next-to-text 440 x 96 CHF 13 000
2/4 pages next-to-text 440 x 73 CHF 10 700
1/1 page best possible 220 x 299 CHF 15 600
1/2 page, landscape next-to-text 220 x 144 CHF 9 300
1/2 page, landscape best possible 220 x 144 CHF 3 700
1/3 page, landscape next-to-text 220 x 96 CHF 6 500
1/4 page, landscape next-to-text 220 x 73 CHF 4 800
Monotlith I next-to-text 58 x 299 CHF 94 800
Monotlith II next-to-text 108 x 299 CHF 9 300
Full cover 2-sided CHF 50 200

Special placements

Format Placement Bleed margin +3 mm bleed Price
2/1 pages 2nd inside cover page and page 3 440 x 299 34 300
1/1 page 2nd inside cover page 220 x 299 17 100
1/1 page 4th Inside front cover 220 x 299 18 700
1/1 page Project advertisement real estate 220 x 299 4 680
2/1 pages Project advertisement real estate 440 x 299 9 360

Pre-printed inserts

Loose supplements Circulation 110 000 ex
up to 25 g CHF 40 900
26 to 50 g CHF 45 400
51 to 100 g CHF 49 900
Bound-in inserts
up to 25 g CHF 39 100
26 to 50 g CHF 40 500
Glued inserts Glued inserts (+1/1 page CHF 15 600) Card Booklet
up to 25 g CHF 17 900 CHF 21 300
26 to 50 g CHF 23 000
Purchase offers 1 page 220 x 299 3 120
from 4 pages 220 x 299 2 589.60
from 8 pages 220 x 299 2 121.60
from 12 pages 220 x 299 1 872
from 16 pages 220 x 299 1 560
Gallery ads 1x 63 x 121 1 300
from 2x 63 x 121 1 040
from 4x 63 x 121 780

Publication frequency

For property listings and gallery placements
Thema Publication Anzeigenschluss Print material deadline
March Edition 6.3.2022
May Edition 29.5.2022 29.4.2022 9.5.2022
September Edition 25.9.2022 29.8.2022 5.9.2022
November Edition 20.11.2022 20.10.2022 27.10.2022
Commercial advertisements
Thema Publication Anzeigenschluss Print material deadline
March Edition 6.3.2022
May Edition 29.5.2022 6.5.2022 13.5.2022
September Edition 25.9.2022 2.9.2022 9.9.2022
November Edition 20.11.2022 28.10.2022 4.11.2022

Bücher am Sonntag

Bücher am Sonntag

Mediadaten

Total sold circulation (print)
85 955
copies

Readership figures incl. E-Paper
331 000
people

Standard formats

Format Placement Type area Price
2/1 pages best possible 440 x 287 CHF 16 400
1/1 page best possible 210 x 287 CHF 8 200
1/2 page, landscape next-to-text 210 x 141 CHF 4 900
1/2 page, landscape next-to-text 210 x 70 CHF 2 500
Monolith next-to-text 55 x 287 CHF 3 300

Individual formats

Section Rate per millimetre
Ad CHF 20.10

Publication frequency

Thema Publication Anzeigenschluss Print material deadline
March Edition 27.3.2022
June Edition 26.6.2022 10.6.2022 20.6.2022
September Edition 25.9.2022 9.9.2022 19.9.2022
November Edition 27.11.2022 11.11.2022 21.11.2022

NZZ Geschichte

NZZ Geschichte

Mediadaten

Total sold circulation (print)
13 364
copies

Standard formats

Format Placement Bleed margin +3 mm bleed Price
2/1 pages best possible 350 x 240 CHF 12 000
1/1 pages best possible 175 x 240 CHF 6 000
1/2 page, landscape next-to-text 175 x 120 CHF 3 000
1/2 page, portrait next-to-text 83 x 240 CHF 3 000
1/3 page, landscape next-to-text 175 x 80 CHF 2 000
1/4 page, landscape next-to-text 175 x 60 CHF 1 500
1/4 page, portrait next-to-text 83 x 120 CHF 1 500

Special formats

Format Placement Bleed margin +3 mm bleed Price
1/1 page 2nd inside cover page 175 x 240 CHF 7 000
1/1 page 3rd inside cover page 175 x 240 CHF 6 000
1/1 page 4th Inside front cover 175 x 240 CHF 7 000

Pre-printed inserts

Supplements
Loose supplements Circulation 15 000 ex
up to 50 g CHF 9 500

Publication frequency

Thema Publication Anzeigenschluss Print material deadline
World politics in the classroom 3.2.2022
Urban development in Switzerland 31.3.2022
Environment 19.5.2022
Autocrats and dictators: from Mussolini to Putin 14.7.2022 14.6.2022 21.6.2022
Drugs 29.9.2022 30.8.2022 6.9.2022
December Edition (tbd) 1.12.2022 1.11.2022 8.11.2022

NZZ BusinessCombi

NZZ BusinessCombi Schweiz

Mediadaten

Total sold circulation NZZ (print)
67 458
copies

Total sold circulation Le Temps (print)
22 320
copies

Subscribers NZZ
27 127
E-paper

Subscribers Le Temps
13 050
E-paper

Readership figures incl. E-Paper
306 000
people

Standard formats

Format Placement Type area Price
2/1 pages best possible 612 x 440 CHF 58 900
2/1 pages page 2 and 3 612 x 440 CHF 70 700
1/1 page best possible 291 x 440 CHF 30 400
1/1 page 1st ad page 291 x 440 CHF 34 200
1/2 page, landscape best possible 291 x 218 CHF 16 200
1/4 page, landscape best possible 291 x 108 CHF 8 300
1/4 page, portrait best possible 143 x 218 CHF 8 300

Individual formats

Section Rate per millimetre Comments
Recommendations CHF 7.70 (1 and 9-column advertisements not possible

NZZ BusinessCombi Gesamtausgabe

Mediadaten

Total sold circulation NZZ (print)
67 458
copies

Total sold circulation Le Temps (print)
22 320
copies

Subscribers NZZ
27 127
E-paper

Subscribers Le Temps
13 050
E-paper

Readership figures incl. E-Paper
306 000
people

Standard formats

Format Placement Type area Price
2/1 pages best possible 612 x 440 CHF 72 800
2/1 pages page 2 and 3 612 x 440 CHF 88 000
2/2 pages next-to-text 612 x 218 CHF 49 700
2/4 pages next-to-text 612 x 108 CHF 31 600
1/1 page best possible 291 x 440 CHF 37 300
1/1 page 1st ad page 291 x 440 CHF 41 900
1/2 page, landscape best possible 291 x 218 CHF 20 400
1/2 page, landscape next-to-text 291 x 218 CHF 26 400
1/4 page, landscape best possible 291 x 108 CHF 10 500
1/4 page, landscape next-to-text 291 x 108 CHF 15 500
1/4 page, landscape next-to-text page 2 291 x 108 CHF 16 300
1/4 page, landscape best possible 143 x 218 CHF 10 500

Special formats

Format Placement Type area Price
Centre panorama I best possible 257 x 218 CHF 40 900
Centre panorama II best possible 375 x 268 CHF 59 900
Monolith I best possible 54 x 409 CHF 21 500
Monolith II best possible 113 x 409 CHF 37 500
Junior page best possible 172 x 236 CHF 26 300
Junior page Maxi best possible 231 x 318 CHF 30 100

Individual formats

Section Rate per millimetre Comments
Recommendations CHF 9.30 1 and 9-column advertisements not possible
Ad CHF 52.20 1 to 3-columns
Next to text CHF 15.30 10-column, min. height 60mm
Acknowledgements1 CHF 5.10 5 and 10-columns
Financial advertisements CHF 7.30 1 and 9-column advertisements not possible

Pre-printed inserts

Weight Mon-Fri Sat
NZZ BusinessCombi Swiss edition Neue Zürcher Zeitung 72 000 ex 82 000 ex
Le Temps 28 000 ex 34 000 ex
up to 25 g CHF 37 000 CHF 39 500
26-50 g CHF 49 200 CHF 53 200
51-75 g CHF 61 600 CHF 66 800
76-100 g CHF 71 300 CHF 76 600
101-150 g CHF 84 900 on request

NZZ JOBS

NZZ JOBS Schweiz

Standard formats

Format Placement Type area Price
1/1 page best possible 291 x 440 CHF 27 200
1/2 page, landscape best possible 291 x 215 CHF 13 600
1/4 page, landscape best possible 291 x 106 CHF 6 800
1/4 page, portrait best possible 143 x 215 CHF 6 800

Individual formats

Section Rate per millimetre
NZZ JOBS CHF 6.70 Published on Saturday and Sunday
NZZ JOBS (Job applications) CHF 4.00 Published on Saturday and Sunday

NZZ JOBS Gesamtausgabe

Standard formats

Format Placement Type area Price
1/1 page best possible 291 x 440 CHF 29 900
1/2 page, landscape best possible 291 x 215 CHF 14 900
1/4 page, landscape best possible 291 x 106 CHF 7 400
1/4 page, portrait best possible 143 x 215 CHF 7 400

Individual formats

Section Rate per millimetre
NZZ JOBS CHF 7.30 Published on Saturday and Sunday
NZZ JOBS (Job applications) CHF 4.40 Published on Saturday and Sunday

NZZ JOBS BusinessCombi Schweiz

Standard formats

Format Placement Type area Price
1/1 page best possible 291 x 440 CHF 33 300
1/2 page, landscape best possible 291 x 215 CHF 18 500
1/4 page, landscape best possible 291 x 106 CHF 9 200
1/4 page, portrait best possible 143 x 215 CHF 9 200

Individual formats

Section Rate per millimetre
NZZ JOBS CHF 9.00 Published on Saturday and Sunday
NZZ JOBS (Job applications) CHF 5.10 Published on Saturday and Sunday

NZZ JOBS BusinessCombi Gesamtausgabe

Standard formats

Format Placement Type area Price
1/1 page best possible 291 x 440 CHF 36 000
1/2 page, landscape best possible 291 x 215 CHF 19 800
1/4 page, landscape best possible 291 x 106 CHF 9 800
1/4 page, portrait best possible 143 x 215 CHF 9 800

Individual formats

Section Rate per millimetre
NZZ JOBS CHF 9.60 Published on Saturday and Sunday
NZZ JOBS (Job applications) CHF 5.50 Published on Saturday and Sunday

Content

Content

Sponsored Content

Content-driven advertising in the «look & feel» of the carrier medium

Advertising medium Format Placement Price
Neue Zürcher Zeitung 1/1 page best possible CHF 21 450
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 42 450
2/1 pages best possible CHF 43 010
Production costs CHF 5 000
Digital Package* CHF 17 000
Total CHF 65 010
NZZ am Sonntag 1/1 page best possible CHF 26 510
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 47 510
2/1 pages best possible CHF 53 020
Production costs CHF 5 000
Digital Package* CHF 17 000
Total CHF 75 020
NZZ am Sonntag Magazin 1/1 page best possible CHF 17 160
Production costs CHF 3 000
Digital Package* CHF 17 000
Total CHF 37 160
2/1 pages best possible CHF 34 320
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 55 320
NZZ Folio 1/1 page best possible CHF 25 740
Production costs CHF 3 000
Digital Package* CHF 17 000
Total CHF 45 740
2/1 pages best possible CHF 51 480
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 72 480
Z Magazin 1/1 page best possible CHF 32 450
Production costs CHF 3 000
Digital Package* CHF 17 000
Total CHF 52 450
2/1 pages best possible CHF 68 750
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 89 750
Residence 1/1 page best possible CHF 17 160
Production costs CHF 3 000
Digital Package* CHF 17 000
Total CHF 37 160
2/1 pages best possible CHF 34 410
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 55 410
*Digital Package
nzz.ch Story Integration CHF 5 500
nzz.ch Newsletter-Bundle Ad1 CHF 5 000
nzz.ch Multi-device Native Ad Run of Site CHF 5 000
Facebook Trading Desk CHF 1 500
Total CHF 17 000

Promoted Content

Customer supplied text ad (advertorial)

Advertising medium Format Placement Price
Neue Zürcher Zeitung 1/2 page best possible CHF 11 700
Digital Package* CHF 2 500
Total CHF 14 200
1/1 page best possible CHF 19 500
Digital Package* CHF 2 500
Total CHF 22 000
NZZ am Sonntag 1/2 page best possible CHF 14 400
Digital Package* CHF 2 500
Total CHF 16 900
1/1 page best possible CHF 24 100
Digital Package* CHF 2 500
Total CHF 26 600
NZZ am Sonntag Magazin 1/2 page best possible CHF 9 300
Digital Package* CHF 2 500
Total CHF 11 800
1/1 page best possible CHF 15 600
Digital Package* CHF 2 500
Total CHF 18 100
NZZ Folio 1/2 page best possible CHF 14 000
Digital Package* CHF 2 500
Total CHF 16 500
1/1 page best possible CHF 23 400
Digital Package* CHF 2 500
Total CHF 25 900
Z Magazin 1/2 page best possible CHF 18 400
Digital Package* CHF 2 500
Total CHF 20 900
1/1 page best possible CHF 29 500
Digital Package* CHF 2 500
Total CHF 32 000
*Digital Package
nzz.ch Story Integration CHF 500
nzz.ch Multi-device Native Ad Run of Site CPM 5
nzz.ch Multi-device Native Teaser Run of Site CPM 35
Minimum booking CHF 2 500

Sponsored Topic - article

Guest article by a customer in a publisher’s supplement

Advertising medium Format Placement Price
Neue Zürcher Zeitung 1/2 page best possible CHF 8 000
Production costs CHF 3 000
Digital Package* CHF 3 000
Total CHF 14 000
1/1 page best possible CHF 13 000
Production costs CHF 4 000
Digital Package* CHF 3 000
Total CHF 20 000
NZZ am Sonntag 1/2 page best possible CHF 10 000
Production costs CHF 3 000
Digital Package* CHF 3 000
Total CHF 16 000
1/1 page best possible CHF 16 000
Production costs CHF 4 000
Digital Package* CHF 3 000
Total CHF 23 000
*Digital Package
nzz.ch Story Integration CHF 500
nzz.ch Multi-device Native Ad Run of Site CPM 5
nzz.ch Multi-device Native Teaser Run of Site CPM 35
Minimum booking CHF 3 000

Dossier - Content Advertising

Content-driven advertising in an editorial special supplement

Advertising medium Format Placement Price
Neue Zürcher Zeitung 1/1 page best possible CHF 21 450
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 42 450
2/1 page best possible CHF 43 010
Production costs CHF 5 000
Digital Package* CHF 17 000
Total CHF 65 010
NZZ am Sonntag 1/1 page best possible CHF 26 510
Production costs CHF 4 000
Digital Package* CHF 17 000
Total CHF 47 510
2/1 page best possible CHF 53 020
Production costs CHF 5 000
Digital Package* CHF 17 000
Total CHF 75 020
*Digital Package
nzz.ch Story Integration CHF 5 500
nzz.ch Newsletter-Bundle Ad1 CHF 5 000
nzz.ch Multi-device Native Ad Run of Site CHF 5 000
Facebook Trading Desk CHF 1 500
Total CHF 17 000

Sponsored Topic - edition

Publisher's supplement for a customer with a thematic focus

Neue Zürcher Zeitung
Mon-Fri 8 pages 12 pages 16 pages 20 pages
Advertising value CHF 40 700 CHF 40 700 CHF 49 500 CHF 49 500
Production costs CHF 34 500 CHF 45 500 CHF 56 500 CHF 67 500
Total CHF 75 200 CHF 86 200 CHF 106 000 CHF 117 000
Sat 8 pages 12 pages 16 pages 20 pages
Advertising value CHF 44 000 CHF 44 000 CHF 53 900 CHF 53 900
Production costs CHF 35 000 CHF 46 000 CHF 57 000 CHF 68 000
Total CHF 79 000 CHF 90 000 CHF 110 900 CHF 121 900
NZZ am Sonntag
8 pages 12 pages 16 pages 20 pages
Advertising value CHF 75 900 CHF 75 900 CHF 84 700 CHF 84 700
Production costs CHF 35 000 CHF 46 000 CHF 57 000 CHF 68 000
Total CHF 110 900 CHF 121 900 CHF 141 700 CHF 152 700
Digital Package
Article publication CHF 4 000 CHF 6 000 CHF 8 000 CHF 10 000
CMS Teaser Home (native ad) CHF 5 000 CHF 5 000 CHF 5 000 CHF 5 000
Social Media CHF 3 000 CHF 3 000 CHF 3 000 CHF 3 000
Newsletter CHF 8 000 CHF 8 000 CHF 8 000 CHF 8 000
Total CHF 20 000 CHF 22 000 CHF 24 000 CHF 26 000

Your selection

Customised for you

This is your individual price list. First of all, thank you for your interest in the portfolio marketed by NZZone. Now, let us reveal to you that the next step is not «print» but «keep in touch»: We look forward to hearing from you!

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