NZZ am Sonntag Magazin
Style, travel and society in the hip magazine of «NZZ am Sonntag»
«NZZ am Sonntag Magazin» contributes a touch of curiosity and delight in everyday life to the rest of the week – in an opulent, emotional, dynamic and personal way. Paired with appealing advertising.
«NZZ am Sonntag Magazin» offers everything you appreciate about the NZZ – but it is visually more opulent, its content more emotional, more dynamic and more personal. The new weekly magazine of “«NZZ am Sonntag» provides readers of «NZZ am Sonntag» with carefully researched and well-written reports, interviews, portraits, columns and photo galleries from the fields of society, lifestyle, travel and culture on a weekly basis. It features background articles on social phenomena as well as first-hand reports and an analysis of consumer and fashion trends. The «NZZ am Sonntag» magazine contributes a touch of curiosity and delight in everyday life to the rest of the week.
«NZZ am Sonntag Magazin» is published every Sunday as an integrated supplement in «NZZ am Sonntag» and also as an e-paper. Advertisers reach a premium-segment target group with above-average education and purchasing power as well as a wide range of interests.
Media data
Total sold circulation (print)
88 917
copies
Readership figures incl. E-Paper
351 000
people
Sources: MACH BASIC 2021-1 Print incl. E-Paper, WEMF circulation bulletin 2020
Prices
NZZ am Sonntag Magazin
NZZ am Sonntag Magazin
Standard formats
| Format | Placement | Bleed margin +3 mm bleed | Price | |
 |
2/1 pages | best possible | 412 x 277 | CHF 31 300 |
 |
1/1 page | best possible | 206 x 277 | CHF 15 600 |
 |
1/2 page, landscape | best possible | 206 x 137 | CHF 9 300 |
 |
1/3 page, landscape | best possible | 206 x 91 | CHF 7 800 |
 |
1/3 page, portrait | best possible | 68 x 277 | CHF 7 800 |
 |
1/4 page, landscape | best possible | 206 x 68 | CHF 6 200 |
 |
1/4 page, portrait | best possible | 100 x 137 | CHF 6 200 |
 |
Full Cover | 2-sided | CHF 53 700 |
Special placements
| Format | Placement | Bleed margin +3 mm bleed | Price | |
|
1/1 page | 2nd Inside front cover | 206 x 277 | 18 600 |
|
1/1 page | Back cover | 206 x 277 | 19 800 |
|
1/1 page | Premium placement 1st third of magazine | 206 x 277 | 19 800 |
 |
Panorama | 2nd front cover and page 3 | 412 x 277 | 34 400 |
Pre-printed inserts
| Loose supplements | Circulation | 119 000 ex | |
| up to 25 g | CHF 40 900 | ||
| 26 to 50 g | CHF 45 400 | ||
| 51 to 100 g | CHF 49 900 | ||
| Beihefter | |||
| up to 25 g | CHF 39 100 | ||
| 26 to 50 g | CHF 40 500 | ||
| Glued inserts | Glued inserts (+1/1 page CHF 15 600) | Card | Booklet |
| up to 25 g | CHF 17 900 | CHF 21 300 | |
| 26 to 50 g | CHF 23 000 | ||
| Sachet | Sachet (+1/1 page CHF 15 600) | CHF 35 000 |
Publication frequency
Published every Sunday.
Advertisement deadline
On Tuesday, 12 days prior to publication
Print material deadline
On Friday, 9 days prior to publication
Special topics
| Topic | Publication | Advertising deadline | Print material deadline | |
| Destinations afar | 07.02.2021 | 26.01.2021 | ||
| Outdoor living | 14.03.2021 | 02.03.2021 | ||
| Hotel rating | 18.04.2021 | 06.04.2021 | ||
| Travel Special - Summer Dossier Focus Mediterranean Sea | 4.7.2021 | 22.6.2021 | 25.6.2021 | |
| Fashion | 11.7.2021 | 29.6.2021 | 2.7.2021 | |
| Art - Leon Löwentraut | 29.8.2021 | 17.8.2021 | 20.8.2021 | |
| Travel | 26.09.2021 | 14.09.2021 | 17.9.2021 | |
| Living | 31.10.2021 | 19.10.2021 | 22.10.2021 | |
| Winterspecial | 21.11.2021 | 9.11.2021 | 12.11.2021 | |
| Gifts | 5.12.2021 | 23.11.2021 | 26.11.2021 | |
| Double Edition (No Edition on 2.1.2022) | 26.12.2021 | 14.12.2021 | 17.12.2021 |
Contact
NZZone
Our Key Account Manager will be happy to assist you.
Andrew Schuster
International Sales Manager
+41 44 258 12 63
andrew.schuster@nzz.ch
Offer filter
The NZZone Universe
Define your target groups, genres and segments. We will inform you about the most suitable advertising formats and thematic environments we have to offer with the various NZZ media.
«NZZ Managers Survey»: Reach decision-makers with even greater precision
How do managers use the media, what is their purchasing power or consumer behaviour?
You will find answers to these questions in the latest survey.
NZZ Managers Study
The latest «NZZ Managers Study» is ready.
Native Advertising: Find the differences
Content-driven advertising is not the same as content-driven advertising. This is what distinguishes a sponsored content from an advertorial or promoted content – not just the «look & feel».
NZZone goes Adconsole
Processing of print and digital advertising new with the audienzz Adconsole – an all-in-one solution for the management of multimedia advertising orders.
Newsletter registration
With the NZZone newsletter we regularly inform you about our activities and news.