Bücher am Sonntag
The tabloid is aimed at book fans and anyone interested in literature
«Bücher am Sonntag» is a must-have for literature aficionados and a popular add-on for all readers of «NZZ am Sonntag». Advertising in this supplement reaches the intended target group.
«Bücher am Sonntag» offers both book fans and literature enthusiasts an overview of the most important new fiction and non-fiction publications from the German-speaking world. As well as book reviews, the tabloid supplement contains an essay or a lengthy interview plus a column written by a well-known author. Further content includes best-seller lists and a diary with dates of readings by authors, book launches and panel discussions. Among the non-fiction books, the focus is on biographies and memoirs as well as works on relevant topics from politics, contemporary history, culture and science, and current social debates.
«Bücher am Sonntag» is published four times a year as an integrated supplement in «NZZ am Sonntag» and also as an e-paper. Editions of the tabloid containing at least 20 pages are planned for the end of February, June, September and November.
Media data
Total sold circulation (print)
88 917
copies
Readership figures incl. E-Paper
351 000
people
Sources: MACH BASIC 2021-1 Print incl. E-Paper, WEMF circulation bulletin 2020
Publication frequency
Published four times a year as an integrated supplement in the «NZZ am Sonntag» and also as an e-paper.
Prices
Bücher am Sonntag
Bücher am Sonntag
Standard formats
| Format | Placement | Type area | Price | |
 |
2/1 pages | best possible | 440 x 287 | CHF 16 400 |
 |
1/1 page | best possible | 210 x 287 | CHF 8 200 |
 |
1/2 page, landscape | next-to-text | 210 x 141 | CHF 4 900 |
 |
1/2 page, landscape | next-to-text | 210 x 70 | CHF 2 500 |
 |
Monolith | next-to-text | 55 x 287 | CHF 3 300 |
Individual formats
| Section | Rate per millimetre | |
| Ad | CHF 20.10 |
Pubilcation frequency
| Topic | Publication | Advertising deadline | |
| 01/2021 | 28.2.2021 | 22.2.2021 | |
| 02/2021 | 27.6.2021 | 11.6.2021 | |
| 03/2021 | 26.9.2021 | 10.9.2021 | |
| 04/2021 | 28.11.2021 | 12.11.2021 |
Contact
NZZone
Our Key Account Manager will be happy to assist you.
Andrew Schuster
International Sales Manager
+41 44 258 12 63
andrew.schuster@nzz.ch
Offer filter
The NZZone Universe
Define your target groups, genres and segments. We will inform you about the most suitable advertising formats and thematic environments we have to offer with the various NZZ media.
Happy 1st Birthday NZZone!
Even though April 1 is «April Fools Day», we are not fooling around!
Immo-Barometer Trends
Reasons for buying or renting – with particular focus on the under-50s in Swiss cities
Immo-Barometer study
The NZZ research series on «Living in Switzerland» – Issue No. 20
Customer survey
85% of the respondents booked our titles in the last 12 months: 95% print, 47% online, 11% NZZ Content Solutions and 2% other segments.
Newsletter registration
With the NZZone newsletter we regularly inform you about our activities and news.