T Magazine

«T», the magazine of «Le Temps» – in a special format

On 20 Saturdays in the year the French-language daily newspaper includes the magazine «T» – Western Switzerland’s unique «luxury and lifestyle» publication. The magazine is ablaze not only with fascinating background reports but also features covering the worlds of art, design, fashion, watches, beauty, culture and gastronomy.

«T» has been remodelled in 2022 to give it a new look and the content reformatted. The magazine has a reputation for creative and conscientious journalism. Articles are divided among four sections intended to match the rhythm of reading: «Curiosi-T», «Nouveau-T», «Humani-T» and «Vani-T».

The prime intention of the editorial staff when writing their articles is to arouse the reader’s curiosity, to prompt readers out of their everyday rut and to stimulate them to open up new horizons, to reflect and create awareness of themselves.

«T» impresses the reader with its creative and elegant appearance, with premium quality reporting, exciting interviews and entertaining portraits. An extremely attractive showcase for all relevant brands.

Media data und pricing


Media Data

Circulation figures with demographic data available here.
Also available for download as a PDF.



The complete price list by format is available here.
Also available for download as a PDF.


You want to be concrete? Then combine your individual offer here

Publication frequency

«T» is published 20 times each year and is included in
the Saturday edition of «Le Temps».

Special topics

Topic Publication Advertising deadline Print material deadline
Adventure 11.2.2023
Beauty 25.2.2023
Fashion 11.3.2023
Garden 25.3.2023
Travel 8.4.2023
Topic open 22.4.2023
Architecture / Urbanity / Mobility 6.5.2023
Design 20.5.2023
Art 3.6.2023
Summer 17.6.2023
Luxury 26.8.2023
Fashion 9.9.2023
Sports & People 23.9.2023
Beauty 7.10.2023
High Jewellery 14.10.2023
Special vaniT 21.10.2023
Accessoires 4.11.2023
Luxury & gifts 18.11.2023
Gastronomy 2.12.2023
Trends & future 16.12.2023


Our Key Account Manager will be happy to assist you.

Andrew Schuster
International Sales Manager

+41 44 258 12 63


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