NZZ am Sonntag

The quality newspaper among the Sunday titles in German-speaking Switzerland

«NZZ am Sonntag» is directed at a demanding public which does not want do without in-depth journalism even at the week-end. Its supplements and magazines are also suitable for advertising.

«NZZ am Sonntag» combines the journalistic values of NZZ with the particular requirements of consumers at the week-end. «NZZ am Sonntag» provides a high standard of reporting with journalistic depth on business, politics, sport, science, culture plus a wealth of background reading so that its readers are better qualified than ever to voice their own opinions. With its detailed research, journalistic skill and intelligent analyses, this quality newspaper among the Sunday titles of German-speaking Switzerland provides comprehensive information on current events and optimally prepares its readers for a good start to the new week.

«NZZ am Sonntag» is available as a print subscription or at news-stands and is also published as an e-paper and online. An attractive environment for advertisers: Regular supplements and magazines complement the flagship with in-depth information. Its special editions and focus topics are also published digitally and can be exclusively sponsored.

Media data

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Total sold circulation (print)
88 917
copies

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Subscribers
19 652
E-paper

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Readership figures incl. E-Paper
351 000
people

Sources: MACH BASIC 2021-1 Print incl. E-Paper, WEMF circulation bulletin 2020

Publication frequency

Published every Sunday.
Advertisement and print material deadline: 2 p.m., two working days prior to publication

Section-based structure and market places

1st section – Current Affairs (International & Switzerland)
2nd section – Background (incl. Readers’ Letters)
3rd section – Business/Investment
4th section – Sport/Leisure/Mobile
5th section – Science/Technology/Medicine
6th section – Culture/Weather

Cut-off times Public holidays

Prices

NZZ am Sonntag

NZZ am Sonntag

Standard formats

Format Placement Type area Price
2/1 pages intro panorama page 2+3 611 x 440 CHF 66 250
2/1 pages 1st section 611 x 440 CHF 53 000
2/1 pages best possible 611 x 440 CHF 48 200
2/2 pages best possible 611 x 218 CHF 41 500
2/4 pages best possible 611 x 108 CHF 24 900
1/1 page 1st section 291 x 440 CHF 26 500
1/1 page 2nd to 6th section 291 x 440 CHF 24 100
1/1 page right page 5 or 7 291 x 440 CHF 33 200
1/1 page page 2 291 x 440 CHF 39 800
1/2 page best possible 291 x 218 CHF 14 400
1/2 page next-to-text, 1st section 291 x 218 CHF 22 800
1/2 page next-to-text, 2nd to 6th section 291 x 218 CHF 20 700
1/3 page, landscape next-to-text, 1st section 219 x 144 CHF 16 400
1/3 page, landscape next-to-text, 2nd to 6th section 219 x 144 CHF 14 900
1/4 page, landscape best possible 291 x 108 CHF 7 500
1/4 page, landscape next-to-text, 1st section 291 x 108 CHF 13 700
1/4 page, landscape next-to-text, 2nd to 6th section 291 x 108 CHF 12 400
1/4 page, portrait best possible 143 x 218 CHF 7 500
1/8 page, landscape next-to-text, 1st section 291 x 53 CHF 6 600
1/8 page, landscape next-to-text, 2nd to 6th section 291 x 53 CHF 6 000
Promotional Ad Mini next-to-text, 1st section 45 x 80 CHF 3 500
Promotional Ad Mini next-to-text, 2nd to 6th section 45 x 80 CHF 3 200
Promotional Ad Midi next-to-text, 1st section 94 x 90 CHF 7 900
Promotional Ad Midi next-to-text, 2nd to 6th section 94 x 90 CHF 7 200
Promotional Ad Maxi next-to-text, 1st section 94 x 150 CHF 13 200
Promotional Ad Maxi next-to-text, 2nd to 6th section 94 x 150 CHF 12 000

Special formats

Format Placement Type area Price
Centre panorama I best possible 216 x 218 CHF 38 200
Centre panorama II best possible 314 x 368 CHF 45 300
Monolith I 1st section 45 x 406 CHF 15 800
Monolith I 2nd to 6th section 45 x 406 CHF 14 700
Monolith II 1st section 94 x 406 CHF 32 300
Monolith II 2nd to 6th section 94 x 406 CHF 29 300
Junior page Maxi 1st section 192 x 270 CHF 23 200
Junior page Maxi 2nd to 6th section 192 x 270 CHF 21 100
Junior page Mini 1st section 143 x 220 CHF 14 200
Junior page Mini 2nd to 6th section 143 x 220 CHF 13 000
Bottom horizontal banner, front page front 291 x 50 CHF 20 000
Front Field front 45 x 90 CHF 4 700
Front Field front 94 x 90 CHF 9 500
Front Field front 143 x 90 CHF 14 300

Individual formats

Section Millimetre rate Comments
Recommendations CHF 7.10 2nd to 6th section,min. height 20mm
Ad CHF 44.20 1st section
Ad CHF 40.10 2nd to 6th section
Next-to-text CHF 12.60 1. Bund, min. height 60mm
Next-to-text CHF 11.40 2nd to 6th section, min. height 60mm
Market place CHF 4.26
Real estate Weekend CHF 6.60 Published Saturday and Sunday
NZZ JOBS CHF 6.70 Published Saturday and Sunday
NZZ JOBS (Job applications) CHF 4.00 Published Saturday and Sunday

Pre-printed inserts

Weight
NZZ am Sonntag Circulation 119 000 ex
up to 25 g CHF 54 000
26-50 g CHF 69 000
51-75 g CHF 77 000
76-100 g CHF 87 000
101-150 g CHF 95 000

Sticker

NZZ am Sonntag Circulation 119 000 ex
Advertising value CHF 33 125
Material value* CHF 5 148
Total Sticker CHF 38 273

Supplements

Topics Special/publisher‘s supplement Publication Advertising deadline
The future of building I Publisher‘s supplement 24.1.2021 15.1.2021
Investment products I Special supplement 14.3.2021 26.2.2021
Real Estate & Living I Special supplement 21.3.2021 5.3.2021
Ticino Special supplement 28.3.2021 12.3.2021
Education I Special supplement 18.4.2021 2.4.2021
Wine & indulgence I Special supplement 25.4.2021 9.4.2021
50 Jahre St. Gallen Symposium Publisher‘s supplement 2.5.2021 23.4.2021
Medicine & Health I Special supplement 9.5.2021 23.4.2021
Investment and pensions I Special supplement 16.5.2021 23.4.2021
Festival da Jazz Special supplement 13.6.2021 28.5.2021
Great cinema Publisher‘s supplement 20.6.2021 11.6.2021
Travel I Publisher‘s supplement 27.6.2021 18.6.2021
The future of building II Publisher‘s supplement 4.7.2021 25.6.2021
Tonhalle/Kongresshaus Special supplement 5.9.2021 20.8.2021
Wine & indulgence II Special supplement 12.9.2021 27.8.2021
Investment products II Special supplement 19.9.2021 3.9.2021
Education II Special supplement 26.9.2021 10.9.2021
Travell II Publisher‘s supplement 3.10.2021 24.9.2021
Energy future Special supplement 3.10.2021 17.9.2021
Real Estate & Living II Special supplement 17.10.2021 1.10.2021
Investment and pensions II Special supplement 14.11.2021 29.10.2021
Medicine & Health II Special supplement 28.11.2021 12.11.2021

Contact

NZZone
Our Key Account Manager will be happy to assist you.

Andrew Schuster
International Sales Manager

+41 44 258 12 63
andrew.schuster@nzz.ch

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