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Watches & Jewellery I

Focus in the «Neuen Zürcher Zeitung» and in «Le Temps».
Selected content also appears on nzz.ch and letemps.ch.

Publication dates
«Neue Zürcher Zeitung»: Friday, 8 May 2026
«Le Temps»: Friday, 8 May 2026
Advertising deadline
«Neue Zürcher Zeitung»: Friday, 24 April 2026
«Le Temps»: Friday, 24 April 2026
Print material deadline
«Neue Zürcher Zeitung»: Thursday, 30 April 2026
«Le Temps»: Friday, 1 May 2026

Journalistic concept

What boosts business

The world of watches and jewellery is undergoing a transformation. Amidst a newfound sense of restraint, growing price sensitivity and a desire for enduring value, the question arises as to how luxury is being redefined today. This supplement explores the direction in which the industry is heading, the designs and personalities shaping it, and why jewellery and watchmaking remain culturally and economically relevant, particularly at this moment in time.

The biannual «Watches & Jewellery» special feature in the «Neue Zürcher Zeitung» addresses current topics, gets to the bottom of facts and myths, analyses the risks and opportunities facing the sector, takes a look behind the scenes of this fascinating industry – and this time also presents the most exciting new releases from the Watches & Wonders fair.

Experts have their say in the journalistically independent content. However, companies and organisations can write their own guest contributions. Highlights in the «Neue Zürcher Zeitung» or in the «NZZ am Sonntag» are not the work of the editorial team, but of our in-house service provider for journalistic storytelling: NZZ Content Creation.

Potential subjects

  • A glimpse into the future: Where is the watch industry heading in the new age of luxury?
  • Icons that endure: How timeless designs stand the test of time
  • Watches and Wonders: The key launches of the spring
  • Alain-Dominique Perrin: The invention of modern luxury
  • He ticks differently: The plans of exceptional watchmaker Kari Voutilainen
  • The mistress of gemstones: Interview with Bulgari’s Creative Director Lucia Silvestri
  • Playing with time: Creative watches that break the mould
  • Between Bahnhofstrasse and Rue du Rhone: Jewellery returns to the cities

Subject to change.

Classic advertisement

Price
«Neue Zürcher Zeitung»

Type area
«Neue Zürcher Zeitung»

Price
«Le Temps»

Type area
«Le Temps»

Gruppe 214

1/1 page

CHF 19 500

291 × 440 mm

CHF 13 500

290 × 440 mm

Gruppe 213

1/2 Seite landscape, next to text

CHF 17 000

291 × 218 mm

CHF 11 700

290 × 220 mm

Gruppe 197

1/3 page landscape, next to text

CHF 12 100

291 × 144 mm

CHF 8 900

290 × 150 mm

Advertisements: classic advertisement using print material produced by the customer; without extension in digital form (additional formats on request)

Digitally extended

Price
«Neue Zürcher Zeitung»

Price
«Le Temps»

Text volume

Gruppe 214

1/1 page

CHF 19 500
+CHF 2 000 production

CHF 13 500
+CHF 1 000 production

max. 6 000 characters

Gruppe 213

1/2 Seite landscape, next to text

CHF 17 000
+CHF 1 000 production

CHF 11 700
+ 500 production

max. 3 000 characters

Content delivered, edited, and laid out by NZZ Content Creation; includes proofreading, excludes image material. The article can be extended digitally upon request and at an additional cost.
Adaptations to another language (translation + layout): 1/1 page CHF 1,500 or 1/2 page CHF 800.

Digitally extended

Price
«Neue Zürcher Zeitung»

Price
«Le Temps»

Text volume

Gruppe 214

1/1 page

CHF 19 500
+CHF 4 000 production

CHF 13 500
+CHF 4 000 production

max. 6 000 characters

Gruppe 213

1/2 Seite landscape, next to text

CHF 17 000
+CHF 2 000 production

CHF 11 700
+CHF 2 000 production

max. 3 000 characters

Guest article II: Content researched and written on behalf of the customer by NZZ Content Creation; inc. proof-reading but exc. image material; the article will also appear in the dossier on nzz.ch.
Translation fees 1/1 page CHF 1 500 or 1/2 page CHF 800.

Ad placed in newsletter «NZZ Wirtschaft & Finanzen»
Published MO-SA and can be booked on a weekly basis (124 067+ circulation)

CHF 10 000

Ad placed in Bellevue-newsletter «Besser leben»
Published WE and can be booked on a weekly basis (16 699+ circulation)

CHF 1 750

All rates in Swiss Francs, exc. 8.1% VAT

Contact

NZZone
Our Key Account Manager will be happy to assist you.

Andrew Schuster
International Sales Manager

+41 44 258 12 63
andrew.schuster@nzzone.ch

NZZone-Andrew-Schuster

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