Cover last issue

Further education I

Focus in the «Neue Zürcher Zeitung», digital extended on nzz.ch

Publication date
Wednesday, 19 June 2024
Advertising deadline
Monday, 3 June 2024
Print material deadline
Wednesday, 12 June 2024

Journalistic concept

Career-boosting education

The half-yearly focus «Further education» is curated, conceived and produced by the editorial team with the support of eminent specialist journalists. This time, the Focus examines the question of how further training can boost your own career. If you are motivated to develop your career, move up in the company or completely reorient yourself, it is important to acquire or further develop the necessary abilities and skills. But how do I find exactly the courses and training programmes that suit me and help me progress? Which sectors and professions open up interesting prospects – beyond the day-to-day?

The Focus presents the most important trends and developments, analyses the employment and training market and provides useful tips for career planning.

Experts have their say in the journalistically independent content. However, companies and organisations can write their own guest contributions. Focus editions in the «Neue Zürcher Zeitung» or in the «NZZ am Sonntag» are not the work of the editorial team, but of our in-house service provider for journalistic storytelling: NZZ Content Creation.

Potential subjects:

  • Career guide: Finding the right training programme – here’s how.
  • Planning tips: Personal training should be well prepared – initiative is required.
  • Best practice: Managers report which training programme has helped them the most.
  • Trend radar: These industries and professions have the greatest career potential.
  • Study or further education? Which path promises more success for your career and for your own satisfaction?
  • Sustainability: experts urgently needed!
  • In demand: What HR managers, consultants and coaches recommend for career choices and further career planning.
  • Further training abroad: Qualification programmes for new professional challenges abroad
  • Learning from the best: Why MBAs from business schools and universities are so popular.
  • CAS, MAS, DAS: Which university degrees are best suited for whom?
  • Salaries: How does further training pay off?
  • Business: How companies score with their own training programmes.
  • Optimal timing: When is the right time for a career change?
  • Restart: What motivates people in midlife to start a second career.
  • Making an impact: How women prepare themselves for management positions.
  • And the price? When must the employer and when must the employee bear the costs of further training?

Subject to change

Classic advertisement

Price bw/coloured
«Neue Zürcher Zeitung»

Type area
«Neue Zürcher Zeitung»

Gruppe 214

1/1 page

CHF 19 500

291 × 440 mm

Gruppe 213

1/2 page landscape
1/2 page landscape, next to text

CHF 11 700
CHF 17 000

291 × 218 mm
291 × 218 mm

Gruppe 197

1/3 page landscape, next to text

CHF 12 100

291 × 144 mm

Gruppe

1/4 page landscape, next to text

CHF 10 200

291 × 108 mm

Gruppe-211

1/4 page portrait

CHF 6 100

143 x 218 mm

8tel Seite

1/8 page landscape, next to text

CHF 4 900

291 × 53 mm

Gruppe 206

Junior page

CHF 18 700

172 x 236 mm

Advertisements: classic advertisement using print material produced by the customer; without extension in digital form (additional formats on request)

Price

Millimetre rates
Advertisement
Next to text
Adverising panel

(colour)
CHF 5.60
CHF 9.30
CHF 38.40

Digitally extended

Price bw/coloured
«Neue Zürcher Zeitung»

Text volume

Gruppe 214

1/1 page

CHF 19 500
+CHF 2 000 production

max. 6 000 characters

Gruppe 213

1/2 Seite landscape, next to text

CHF 17 000
+CHF 1 000 production

max. 3 000 characters

Guest article I: Content supplied; edited and laid out by NZZ Content Creation; inc. proof-reading but exc. image material; the article will also appear in the dossier on nzz.ch.

Digitally extended

Price bw/coloured
«Neue Zürcher Zeitung»

Text volume

Gruppe 214

1/1 page

CHF 19 500
+CHF 4 000 production

max. 6 000 characters

Gruppe 213

1/2 Seite landscape, next to text

CHF 17 000
+CHF 2 000 production

max. 3 000 characters

Guest article II: Content researched and written on behalf of the customer by NZZ Content Creation; inc. proof-reading but exc. image material; the article will also appear in the dossier on nzz.ch.

All rates in Swiss Francs, exc. 8.1% VAT

Contact

NZZone
Our Key Account Manager will be happy to assist you.

Andrew Schuster
International Sales Manager

+41 44 258 12 63
andrew.schuster@nzzone.ch

Andrew-Schuster-NZZone

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