Cover example
KMU_today I
Publisher’s supplement in the «Neue Zürcher Zeitung» and in «Le Temps», digitally extended on kmutoday.ch
Publication dates
«Neue Zürcher Zeitung»: Friday, 5 April 2024
«Le Temps»: Friday, 26 April 2024
Advertising deadline
«Neue Zürcher Zeitung»: Friday, 22 March 2024
«Le Temps»: Tuesday, 16 April 2024
Print material deadline
«Neue Zürcher Zeitung»: Thursday, 28 March 2024
«Le Temps»: Friday, 19 April 2024
Journalistic concept
In its twice-yearly NZZ Publisher’s Supplement «KMU_today», the NZZ Content Creation team focuses on a topic that is «essential for the survival» of small and medium-sized enterprises. In this edition we take a close look at financing and security for SMEs (see possible topics below). The obligatory industry report is also a must. The Supplement also provides the latest news and information.
Professionals will not be the only ones interviewed for the articles. Companies or their experts can reach for their keyboards themselves or have others write about them. Publisher’s supplements in the «Neue Zürcher Zeitung» are not the work of the editorial staff but of our service-provider in the field of journalistic storytelling: NZZ Content Creation.
Potential subjects
- Founding a company – the initial steps in financing a start-up
- Inspiring examples – from the idea to the business model
- Raising funds – internal and/or external financing
- Increase liquidity – raising capital -the alternatives
- Investing successfully – how to make an innovative project a success
- Ensuring profitability – tips for improving margins
- Properly insured – the most important insurance policies for SMEs
- Passing on your life’s work – How to sell your company
Subject to change
Classic advertisement
Price bw/colured
«Neue Zürcher Zeitung»
Type area
«Neue Zürcher Zeitung»
Price bw/coloured
«Le Temps»
Type area
«Le Temps»
1/1 page
CHF 19 500
291 × 440 mm
CHF 13 500
290 × 440 mm
1/2 page landscape, next to text
CHF 17 000
291 × 218 mm
CHF 11 700
290 × 220 mm
1/3 page landscape, next to text
CHF 12 100
291 × 144 mm
CHF 8 900
290 × 150 mm
Advertisements: classic advertisement using print material produced by the customer; without digital extension (prices on request)
Digitally extended
Price bw/coloured
«Neue Zürcher Zeitung»
Price bw/coloured
«Le Temps»
Text volume
1/1 page
CHF 19 500
+CHF 2 000 production
CHF 13 500
+CHF 2 000 production
max. 6 000 characters
1/2 Seite landscape, next to text
CHF 17 000
+CHF 1 000 production
CHF 11 700
+CHF 1 000 production
max. 3 000 characters
Guest article I: Content supplied, edited and laid out by NZZ Content Creation; incl. proofreading, excl. images; article also appears on KMU_today marked as Promoted Content.
Translation fees 1/1 page CHF 1 500 or 1/2 page CHF 800.
Digitally extended
Price bw/coloured
«Neue Zürcher Zeitung»
Price bw/coloured
«Le Temps»
Text volume
1/1 page
CHF 19 500
+CHF 4 000 production
CHF 13 500
+CHF 4 000 production
max. 6 000 characters
1/2 Seite landscape, next to text
CHF 17 000
+CHF 2 000 production
CHF 11 700
+CHF 2 000 production
max. 3 000 characters
Guest article II: Content researched and written on behalf of the customer by NZZ Content Creation; inc. proof-reading but exc. image material; the article will also appear on KMU_today marked as Sponsored Content.
Translation fees 1/1 page CHF 1 500 or 1/2 page CHF 800.
Exclusive for SME**
Price bw/colured
«Neue Zürcher Zeitung»
Type area
«Neue Zürcher Zeitung»
Price bw/coloured
«Le Temps»*
Type area
«Le Temps»
1/4page portrait
CHF 3 050
143 × 218 mm
CHF 1 485
143 × 220 mm
Collective pages: Public report with supplied content, produced by us; *exclusive for SMEs up to a maximum of 50 employees
*Price «Le Temps» for extension to French-speaking Switzerland
Article placed in newsletter «KMU_today»
Published on the first and third FR of each month, can be booked on a monthly basis (261 000+ recipients)
CHF 5 000
Article-boost via Native Ad (3 000+ engagements)
CHF 5 000
All rates in Swiss Francs, exc. 8.1% VAT
Contact
NZZone
Our Key Account Manager will be happy to assist you.
Andrew Schuster
International Sales Manager
+41 44 258 12 63
andrew.schuster@nzzone.ch
Newsletter registration
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